
Salah Hasanain

If you're evaluating demo software for your B2B SaaS, you've probably landed on both Repixa and Navattic. They both claim to fix your demo problem — but they're solving different ones.
This post breaks down exactly what each tool does, where each one wins, and how to decide which belongs in your sales stack.
Quick Comparison
Repixa | Navattic | |
|---|---|---|
Demo type | Live, AI-controlled | Pre-built interactive tour |
Real product UI | Yes | Captured screenshots/HTML clone |
Answers questions live | Yes — on real product | No |
Adapts to prospect | Yes | No |
Prospect interaction | Two-way (voice/text) | Click-through only |
Lead qualification | Built-in, real-time | Form-based, post-demo |
Setup time | Connect your product | Capture flows, build tours |
Best for | High-volume demo-led sales | Self-serve onboarding, PLG |
Pricing model | Usage-based / hybrid | Starts at $500/mo (Base) |
What Is Repixa?
Repixa is an AI demo agent. It doesn't show a recording or guide a prospect through a scripted tour. It runs the actual product, live, in front of the prospect — explaining features as it goes, answering questions in real time, and qualifying the lead through the conversation.
The core difference: the AI is in control of a real browser session running your real product. When a prospect asks "can it do X?" — Repixa doesn't play a fallback video. It navigates to X and shows them.
Key capabilities:
Live browser automation on your real product UI
Real-time voice and text interaction with prospects
Dynamic demo flow that adapts based on what the prospect says
Automatic lead qualification through conversation
Session artifacts: full recording, transcript, and behavioral data for your CRM
Integrations with Salesforce, HubSpot, Zoho, Pipedrive, Gmail, Outlook, Slack, Zapier, and Make
Who it's built for: B2B SaaS teams with a demo-heavy, sales-led motion. Founders doing 10+ demo calls a week. Sales reps where demo capacity is the bottleneck. Any company where the demo is a conversion event, not an afterthought.
Who it's not built for: If you're purely PLG with no sales motion and just need a product tour on your marketing site, Repixa is probably overkill for that use case.
What Is Navattic?
Navattic is a no-code interactive demo builder. You capture your product's UI — screens, flows, tooltips — and turn it into a clickable tour that prospects can walk through on their own, without talking to anyone.
It's a polished, well-executed tool for what it does. The use case is clear: give prospects a self-serve product experience before they ever talk to sales. Remove the "I just want to see it before booking a call" friction.
Key capabilities:
No-code capture of product screens and flows
Customizable interactive tours with tooltips and CTAs
Demo branching for different personas or use cases
Embed in website, email, or outbound sequences
Analytics on clicks, drop-offs, and completion rates
HubSpot, Salesforce, and Marketo integrations
Pricing: Navattic offers a free Starter plan (1 demo), a Base plan at $500/month (5 seats, unlimited demos), and a Growth plan at $1,000/month. Enterprise pricing requires a sales conversation.
Who it's built for: PLG companies, marketing teams running top-of-funnel demo content, and sales teams that want a leave-behind after a call. Works well when the goal is awareness and self-qualification, not a live sales conversation.
Choose Repixa If:
You're doing repetitive demo calls and want to hand them off to an AI that can actually run the product
Your demos are conversational — prospects ask questions, go off-script, request specific features
You need real-time lead qualification, not just click analytics
You're sales-led and every demo is a high-intent conversion opportunity
Demo capacity is the bottleneck between pipeline and closed revenue
Choose Navattic If:
You want a self-serve product tour embedded on your marketing site or in outbound emails
Your goal is top-of-funnel awareness, not a live sales conversation
Your product is simple enough to show through a linear walkthrough
You're PLG and want prospects to explore before they talk to anyone
The Core Difference in One Sentence
Repixa is an AI demo agent. Navattic is an interactive demo builder. They are different categories of software solving different stages of the sales process.
Conclusion
These two tools aren't competing for the same buyer. Navattic is a content layer — it shows what your product looks like. Repixa is a sales layer — it runs a live demo, handles objections, and qualifies the lead.
If you want a tour on your website, Navattic is a solid choice. If you want an AI that takes the demo call so you don't have to, that's Repixa.
The question isn't which tool looks better in a feature table. The question is: what is your demo supposed to accomplish? If the answer is conversion — and you're still doing it yourself — that's the problem Repixa was built to fix.
Note: Navattic recently launched Agent Demos, an AI that navigates within a sandboxed HTML clone of your product — not your live product. Repixa operates on your real product in a live browser session, meaning it can handle questions, edge cases, and flows that were never pre-scripted.